Tuulia Sinijarvi
Microsoft, Business Apps
A service that generates more profit than cost: it’s the ultimate goal for any organisation. We’ve listed a few tips below to help you make this dream a reality.
Knowing what you’ve got to offer and knowing how (potential) customers view your story are important elements in marketing your product or service. To find out, just ask yourself these questions: “What would we like our customers to say about us?” and “What are we better at than other businesses in our sector?”
A great product alone isn’t enough to build a permanent base of satisfied customers. Knowing who you’re dealing with is important for customer experience and customer relationships too. By storing customer information, you can send personalised offers or even surprise a customer on their birthday.
A lot of our time is wasted on emails and meetings about what we should be doing, instead of actually doing what we should be doing. Programs such as Skype, Teams and OneDrive help us to collaborate on documents and hold meetings more effectively without leaving our desks. By working in more effective ways, we’re creating more time for what’s really important: our customers.
There are more ways than just these three to make your organisation a profitable one. Our free e-book ‘9 ways to turn your field service center into a profit centre’ tells you everything you need to know.
Gender equality in the tech industry: why everyday needs to be International Women’s Day Did you know that only 22% of all technology roles across Europe are held by women? At a time when every business is becoming a technology business, this effects all sectors. This lack of diversity poses a real threat to our region’s […]
Pilar López
Vice President in Sales, Marketing and Operations Microsoft Western Europe
I’ve been to many NRFs and it’s always exciting. But the energy at this year’s event was positively electric. After a 3-year hiatus, retailers from across the globe flocked to New York for NRF 2023 in search of ideas and inspiration for how to tackle some of the biggest questions facing retail and CPG right […]
Alejandro Mondragon
Industry Lead Retail and Consumer Goods at Microsoft Western Europe
With the Microsoft Power Woman in Tech Award, we aim to celebrate women tech talent across our partner organizations. But it’s a good opportunity to share the amazing role models we have in house. Meet Fiona Carney, Chief Marketing & Operations in Western Europe, a Microsoft Power Woman, and a Diversity & Inclusion advocate. Tell […]
Fiona Carney
Chief Marketing & Operations Officer in Microsoft WE
