Customer Stories

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AI momentum in Europe: How organizations are creating value with AI transformation

With 67% of businesses in Europe using AI today according to the IDC, there is real momentum in investing in this technology. The infusion of data in all business operations, the availability of pretrained models, investments in AI infrastructure and new expertise on AI implementation are fuelling this growth and creating an abundance of AI […]

Joacim Damgard

Joacim Damgard

President, Microsoft Western Europe

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The Leader’s Guide to Creating Business Impact with AI

One year ago, ChatGPT launched and became the fastest growing consumer app in history, with 100 million monthly active users exploring the power of artificial intelligence (AI). This enthusiasm pushed AI into the mainstream of conversation in Europe, and also generated optimism in how we can apply AI to help us solve some of our […]

Joacim Damgard

Joacim Damgard

President, Microsoft Western Europe

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From data to value: creating meaningful customer engagements

It is hard to predict future trends, opportunities, or challenges. Keeping up with the increasing pace of change is both difficult and crucial for sustainable business. Whatever happens in the future, technology will be a key enabler of resilience and successful transformation.  This is particularly true in the retail sector, where being one step ahead […]

Martina Klenkhart

Martina Klenkhart

Go-to-Market Lead for Retail and Consumer Goods Industries, Microsoft Western Europe

Shopkeeper tending a customer in a clothing store

Blending the physical and digital retail experience? Add a splash of data!

There is a simple truth at the heart of the retail sector – if you don’t look after your customers, someone else will. The fight for customers has intensified in recent years and shows no sign of cooling down. The retail success stories of the future are expected to be a smart and seamless blend […]

Martina Klenkhart

Martina Klenkhart

Go-to-Market Lead for Retail and Consumer Goods Industries, Microsoft Western Europe

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Microsoft Cloud for Retail: Connect your customers, people, and data

Retailers have experienced times of tremendous uncertainty. It’s time to lean into change and thrive by becoming a resilient retailer that drives sustainable profitability and growth. We work closely with our partner ecosystem to offer proven solutions that help retailers in 4 key areas to become resilient and experience sustainable success:  Maximize the value of […]

Martina Klenkhart

Martina Klenkhart

Go-to-Market Lead for Retail and Consumer Goods Industries, Microsoft Western Europe

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Creating great experiences for employees and the customers they serve

Retail is experiencing ongoing labor shortages in the aftermath of the pandemic. Many people have retired early, found new jobs, or have simply decided to leave the labor market. As competition for skilled and experienced staff has become fiercer, attracting talent and retaining staff is crucial for survival and success.  While increasing wages and benefits […]

Martina Klenkhart

Martina Klenkhart

Go-to-Market Lead for Retail and Consumer Goods Industries, Microsoft Western Europe

female shopkeeper looking at her work tablet

Create flexible retail supply chains that are built to last

In a powerful storm, a tree that does not bend is likely to break. In 2020, the pandemic put storm-like forces on global supply chains – and many of them simply broke. There were shortages of many household items and commercial supplies, with many retailers forced to ration sales of some products.  This showed how […]

Martina Klenkhart

Martina Klenkhart

Go-to-Market Lead for Retail and Consumer Goods Industries, Microsoft Western Europe

man and woman in a store looking at a large touch screen

The road to business resilience: What it is and why it matters to retailers

I think most of us are familiar with the saying of “fall seven times – rise up eight”. Not only is it applicable to life itself but also to the perseverance and resilience that the last couple of years has brought to all types businesses around the world. Let’s recap some of the challenges the […]

Martina Klenkhart

Martina Klenkhart

Go-to-Market Lead for Retail and Consumer Goods Industries, Microsoft Western Europe

Expansive view of ocean coast at sunset across the foothills in Mount Tamalpais State Park, Mill Valley, California

ClimateCamp: decarbonizing supply chains to create a more sustainable future

Meet ClimateCamp: The Belgian start-up helping businesses decarbonize their supply chains to create a better, more sustainable future. Supply chains account for 80% of global greenhouse gas emissions. Businesses will play a major role in reducing these emissions in order to meet global climate goals and will need to set precise goals to make their […]

Kathrine Norrelund

Kathrine Norrelund

Microsoft, Sustainable Transformation

How to transform banking with Personetics’ revolutionary app

How to transform banking with Personetics’ revolutionary app

A new generation of customers now expects much more from banking. The customer journey, not the product, needs to be the focus for financial services. And the key to enhancing it is data.   Personetics is responding to this demand with its white label solution that allows any bank to start to maximize the benefits of […]

Leentje Chavatte

Leentje Chavatte

Microsoft, Data & AI and Digital Transformation

Sustainability ambitions need diverse talent

Sustainability ambitions need diverse talent

As sustainable transformation continues to shape the manufacturing world, more organizations than ever are acknowledging the need to attract diverse talent.      One organization leading the sustainable change is steel manufacturer, Tata Steel. Steel plays a vital role in supporting our society to continue to grow and flourish. In fact, so much of it is […]

Laurence Janssens

Laurence Janssens

Microsoft Manufacturing Lead for Western Europe

Forest Sustainability

How Microsoft is helping to grow a startup planting forests

The idea took root in Spain, in the dusty foothills of the Cantabrian Mountains. Where once there had been just fields and scrub, foresters were now hard at work planting thousands of seedlings, among them oak, walnut, cherry and birch. They named the forest Génesis.   It had all been paid for by startup Reforestum […]

Semina Vagiakou

Semina Vagiakou

Integrated Marketing Manager | Microsoft Western Europe

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